Simply White

The Basics

What are people saying about this color?

Simply White has a yellow undertone, which can be subtle at times. It can also be noticeable but it’s never obnoxious. It really helps give a bit of life to any surface. Simply White’s undertones make it a highly versatile and fantastic paint colour. Some swear that it also has a slight hint of grey or green tint, especially in areas that don’t receive much light or where there are shadows, like in the corners of a room. This is why it can pair nicely with light grey and warm greige paint colours.

poshpennies.com

Simply White is a warm white, and it felt to us the cleanest and the most versatile. It looked fresh with a warm palette or a cool palette. It’s nothing like yellow teeth. White should never go in that direction. - Benjamin Moore creative director Ellen O’Neill

architecturaldigest.com

Benjamin Moore called Simply White a perfectly neutral white. It is a bit cooler and fresher than Cloud White, Bergeron said, and warmer than Oxford White and warmer than Decorator’s White … It is warmer without being creamy. For a white to be warm, it doesn’t need a strong yellow undertone.

montrealgazette.com

What kind of spaces does it work best in?

According to ontomywardrobe.com, "Simply White may appear warmer and more yellow-toned if introduced to south-facing or midday western sunlight. Simply White can have a more natural warmth, also the undertones usually shine through if you have north-facing or dull light, but you will need good interior lighting to make it a reality.”

Where could you expect to see it?

Need a solid, balanced white but are overwhelmed by choices? Simply White makes picking a bright, clean white, well...simple. Use it on trim, cabinetry, ceilings, walls, bedrooms, baths, and laundry rooms.

Who shouldn't pick this color?

"‘Simply White’ is not a true white. Because of it’s pale yellow undertones it is a very warm white. If you are looking for a true, standard pure white do not choose this one. However, if you are look for an off-white that gives off a lot of warmth this is good choice (no harsh, hospital vibes with this white).” Via providenthomedesign.com.

Any pro tips?

What colors does it go well with?

What's the LRV?

91.7. LRV measures the Light Reflectance Value, meaning the percentage of light (0-100) that bounces off a surface. 100 being purest white and 0 being purest black. Like other whites, Simply White has a high LRV, meaning it reflects a lot of light.

Does it work as an exterior color?

Yes, Simply White is an excellent choice for a general exterior color or window trim.

Tags

What are some similar popular colors?